On January 23rd 2011, at Sanam Chai, Phuket Town, there was an event campaigning for people in Phuket to wear helmets, in all areas of the province, under the project “100% Helmets” which is the government’s policy. Suthep Tuaksuban, the Deputy Prime Minister presided over the opening of the campaign.
Pol.Maj.Gen.Pikad Tantipong, the Commander of Phuket Provincial Police, said this project had been launched by Phuket police since April 2010. It aimed to promote helmet wearing for motorbike riders and their passengers, to reduce the accident rate in Phuket. If everybody riding follows this project Phuket will consequently become a role model for the helmet wearing campaign in Thailand.