Surat Chimpleesiri, the Director of Industrial Support Center Region 10, said “Batik generates a lot of income to Phuket and Thailand. However, there is no sustainable development plan for this industry and no support from a government sector. To develop this industry, batik entrepreneurs should work together in a cluster to help each other develop their own business sustainability.
The cluster has to state its direction, goals, strategies, and plans in order to enhance the business potential of the batik industry. Moreover, there should be experience and information sharing and brain storming among the members of the cluster which will make the management more effective.