Speakers from Europe, USA and Asia Pacific.
International delegates and global leaders in Alternative Ownership shared their experience and knowledge at AOCAP 2010.
The second Alternative Ownership Conference Hotels and Resorts Asia Pacific (AOCAP) opened its doors in Phuket to both local and international delegates. The two-day conference, held 11th and 12th October, welcomed leading Gurus in the field of Shared Ownership from around the world.
AOCAP organisers brought top speakers and leaders in the Shared Ownership industry, from Europe, Africa, USA and Asia Pacific, to Phuket to share their knowledge and insight with conference delegates.
The line-up of speakers for AOCAP 2010 was impressive with representatives from exchange systems, industry associations, branded operators, trustees, research consultancies, and more. Joseph Hickman (Executive Director of Interval International), Laura Younger (Australian Timeshare and Holiday Ownership Council (ATHOC)), Douglas Wylie (Senior Legal Counsel of RCI), Hans Jรผrgen Eggerss (General Counsel, Hapimag), and Dom Albanese (Marriott Vacation Club International), were just some of the speakers at AOCAP 2010.
“The global economic crisis has provided an opportunity to hotel and resort owners, and real estate developers, to review their business models, look at new trends and alternative revenue streams. We are proud to attract such a prestigious line-up of speakers at AOCAP 2010 and are sure all delegates will benefit from their experience and knowledge,” said Bryan Lunt, CEO Absolute World Group, Founding Sponsor of AOCAP.
Shared Ownership includes Vacation Ownership, Fractional Ownership and Private Residence Clubs. Many leading global hospitality brands operate Shared Ownership business models, including Marriott, Banyan Tree, Hyatt, Wyndham, Accor and Disney.
Vacation Ownership is an established industry with a long history of success. In Phuket specifically, leading operators include Laguna Holiday Club, Marriott Vacation Club and the Absolute Vacation Club, with West Sands Phuket Beach Club a recent newcomer.
In Asia Pacific, Vacation Ownership uptake by both buyers and resort operators is on an upward trend. One of the most recent announcements in the region is from Thailand hospitality group, Minor International, who are launching their Anantara Vacation Club in Thailand initially, with an Asia Pacific roll out to follow.
Fractional Ownership and Private Residence Clubs are a much newer concept in Asia Pacific and have attracted a number of leading real estate developers to adapt such business models, including Absolute Developments – the pioneer in Phuket with their Absolute Bangla Suites fractional offering launched in 2008 and now their new PRC The Beach Samui – and more recently with Raimon Land launching Private Residence Clubs at a number of their luxury developments in Thailand.
A recent report on Shared Ownership by leading Thailand hospitality consultant C9 Hotelworks found that between 2007-2009, 22,410 Vacation Ownership units and 70 fractional real estate units were sold on Phuket. Since, the market in Thailand has seen further growth with a number of new Vacation Ownership and fractional offerings in Samui, Hua Hin, Pattaya and Phuket, while growth in Asia Pacific continues apace specifically in Singapore, Malaysia and Bali with more regional developers (branded and independent), exploring Shared Ownership business models.
The AOCAP conference was sponsored by Absolute World Group of Companies, Generator Systems, Interval International, IndoChine, Limcharoen Hughes & Glanville, I.C.E, Dial An Exchange, TimeShareWare, The Registry Collection, Preferred Residences, Hutchinson & Co, The Beach Samui, yoo Phuket, Brand Tango, The Escape, Panomnio, Property Bank and Global Edge. Official Media Partners include Property Report South East Asia, FractionalLife.com, Perspective International, AbsoluteThai magazine, Phuket Gazette and PGTV.
For more information, visit www.aocap.org
Phuketindex went to film the first few opening sessions of the Conference on 11th October, at Millennium Resort, Patong, Phuket:
Video Part 1 –
Welcome by Andrew Parker, Managing Director, Absolute World Group of Companies, Thailand
Opening speech in Thai & English by Niwit Aroonrat, a Vice Governor of Phuket,
mentioning local efforts to legalise 1,000 unofficial hotels, condos, villas etc; asking delegates to offer solutions; to improve developers & rules
Video link by Geoffrey A. Ballotti, Chief Executive Officer of Group RCI and President of Group RCI, who could not attend due to mother’s 75th birthday, but praising Absolute’s “great growth, phenomenal, fantastic results, & proud to be a partner”
Talk on ‘Future Growth of Alternative Ownership in Asia’
presented by Dom Albanese, Regional VP of Sales & Marketing of Marriott Vacation Club International, Asia Pacific, who compared history in Europe & US with more recent growth in Asia since 1987, before downturn in 2008, with money more difficult to acquire, but customers trusting major brands more.
Video Part 3 –
Talk on ‘The New Decade’s Customer, Phuket Visitor Profiles and Hotel Performance’ jointly presented by Andrew Langdon, Senior Vice President of Jones Lang Lasalle Hotels, who showed Phuket hotel’s statistics on RevPar and occupancy bouncing back in 2010 & then Bill Barnett, Founder and Managing Director of C9 Hotelworks, who showed Phuket’s arrivals going up again but different customers and source markets on shorter trips; symbolically throwing old plans up in the air, saying “Face of today might not be face of tomorrow”
More details on speakers:
Damiano “Dom” Albanese entered the Timeshare business in 1986 as a sales executive for Performance Marketing Group, selling various non-hotel-branded timeshare projects in the Eastern US. He evolved to a Director of Marketing and eventually a Project Director of Sales & Marketing.
Dom joined Marriott Vacation Club Int. (MVCI) in 1991 as Director of Marketing for the Orlando, Florida (USA) Timeshare operations. In 1996 he was offered and accepted the role as Vice President of Marketing for Hilton Grand Vacations Club. A year later he was asked to come back to Marriott and accepted the role of Chief Marketing Office and Vice President at MVCI for the all their resorts throughout the world.
At that time MVCI was a site based development business. Dom led the efforts to expand distribution by focusing on Marketing Channel management and on key Customer Cluster groups. His efforts helped MVCI grow sales from $250M in 1996 to over $1 Billion in 2003 while simultaneously reducing costs.
Andrew Langdon has a Bachelor of Business in Valuation and Land Administration from Queensland University. He is a member of the Royal Institution of Chartered Surveyors (MRICS), an Associate of the Australian Property Institute (AAPI), a registered Valuer in Queensland and a Fellow of the Thai Valuers Association (FTVA).
Andrew has been based in Jones Lang LaSalle Hotels’ Thailand office since January 2009, where he joined as Senior Vice President to undertake hotel advisory work, Valuations and hotel investment and development site sales throughout the Indochina region, encompassing Thailand, Cambodia and Vietnam.
Andrew has worked in Thailand for over 12 years and has over 18 years of diverse property experience in Australia and throughout Indochina. He has focused on the provision of valuations and strategic advisory services including market studies, financial feasibilities and project consultancy in the hotels, resorts and tourism sector of the industry. Andrew also has transactional hotel experience.
Bill Barnett is the Founder and Managing Director of C9 Hotelworks, a leading hospitality consultancy that specializes in tourism, hotel and property development in Asia Pacific. Bill has a proven track record in the industry and has held many executive roles within leading brands including: Laguna Phuket, Millennium & Copthorne Hotels and Century International Hotels.
He was the first American hotel executive to manage a property in post war Vietnam and has also acted in asset management roles for hotel brands including Four Seasons, Ritz Carlton, Grand Hyatt, Hilton, Westin and Sofitel.
His firm conducts extensive hospitality and property research in Southeast Asia including Thailand and publishes regular market updates.